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Sizing & Care

MATERNITY WEAR

Most of our maternity collection is available in sizes 8-18, with some styles starting at size 6. Our maternity clothes are designed to fit your changing shape, so look for your pre-pregnancy size to ensure the perfect fit.
Use our sizing guide to check what size will be most comfortable for you during your pregnancy.

Measuring Guidelines

  • We advise you to buy your pre-pregnant size. Styles have been cut to allow for your changing shape but should fit the following approximate figure measurements.

  • Please note that garment measurements vary according to the design.

  • Items sized S, M, L are cut in extra stretchy fabric to fit both size groups.

  • Lengths are calculated from under the waist band on Skirts, nape of neck to hem on dresses and inside leg on trousers and shorts.

  • Elasticated waist bands on Maternity Clothes (where stated) have adjustable button elastic. For comfort and fit simply adjust the width by moving from one buttonhole to the next as you grow and take in again after the birth.

How to measure maternity wear sizing

Sizing Chart

  XS S M L
UK 6 8 10 12 14 16 18
US 2 4 6 8 10 12 14
EUR 34 36 38 40 42 44 46
Bust
(fullest part)
32 to 33" 33 to 35" 35 to 36" 36 to 38" 38 to 39" 39 to 41" 41 to 42"
79-81cm 81-89cm 89-93cm 93-97cm 97-100cm 100-104cm 104-108cm
Hips
(under bump)
32 to 36" 36 to 38" 38 to 39" 39 to 41" 41 to 42" 42 to 44" 44 to 46"
90-92cm 92-97cm 97-100cm 100-104cm 104-108cm 108-112cm 112-117cm
Bump circumference
(early stages - 3rd trimester)
34 to 40" 36 to 41" 37 to 43" 39 to 44" 40 to 46" 42 to 48" 44 to 49"
87 to 102cm 91 to 106cm 95 to 110cm 99 to 114cm 103 to 118cm 107 to 122cm" 111 to 126cm

A Guide to Waistband Styles

Under-Bump Maternity Wear Sizing
Under-bump jersey waistband with drawstring

Ideal for lightweight & casual styles, great for keeping cool during warmer summer weather. Drawstring ensures snug fit.

Stretchy Over-Bump Maternity Wear Sizing
Stretchy over-bump waistband

Authentic style suitable for styles made from stretch fabrics, e.g. stretch denim jeans. Cleverly cut to cover & stretch over bump.

Bandeau Waistband Maternity Wear Sizing
Jersey bandeau waistband

Comfortable style which will see you through all nine months. Stretchy bandeau can be rolled up over bump or folded down under-bump, giving great comfort and support.

Adjustable Over-Bump Maternity Wear Sizing
Adjustable over-bump waistband with buttonhole elastic

Elasticated waist adjusts as you grow, always giving you a cool and comfortable fit.

Under-Bump Woven Waistband Maternity Wear Sizing
Under-bump bandeau with woven waistband

Combines authentic styling with the comfort and support of a jersey bandeau.

Under-Bump with Buttonhole Maternity Sizing
Under-bump bandeau with buttonhole elastic

Maintains a sleek look to the back but with the added comfort and support of a covered under-bump elastic bandeau to the front.

Jersey Bandeau with Buttonhole Elastic Maternity Wear Sizing
Jersey bandeau with buttonhole elastic

Great for fitted back styles and to show off a 'normal' back view, but with all the stretch and comfort to the bump area. Fully adjustable as you grow.

Woven Waistband with Jersey Panels & Adjustable Side Straps Maternity Wear Sizing
Woven waistband with jersey panels and adjustable side straps

Ideal for tailored styles and a 'normal' looking front. Side panel has buttonhole elastic to adjust as you grow.

Large Jersey Bandeau with Drawstring Maternity Wear Sizing
Large jersey bandeau with drawstring

Comfortable style which will see you through all nine months. Can be rolled up over bump or folded down under-bump. Drawstring for added adjustability.

MATERNITY & NURSING BRAS

Choosing the right bra during your pregnancy can be confusing, which is why youll find everything you need to know here. No two women will be exactly the same throughout pregnancy and breastfeeding but the following guidelines will give you an idea of what you will need.

Measuring Guidelines

Under Bust Maternity Bra Sizing Across Bust Maternity Bra Sizing

If you find that your measurements don't correspond to the sizes listed below we recommend that you visit one of Our Stores for professional fitting. We carry a wider range of sizes in store and can advise you on the best style for you.

Once the milk comes in, the cup size will increase by at least one size, so nursing bras purchased before the birth should allow for this.

The rib cage size should reduce back to its pre-pregnant size within a few weeks of the birth - which is why nursing bras have so many back size adjustors. When trying a bra before the birth, ensure that the back is on one of the loosest fittings, to allow you to tighten it as rib cage retracts after the birth.

The nursing bras that fit before and after the birth will possibly not fit a couple of months later once a breastfeeding pattern has been established. You may need to purchase smaller bras at this stage.

Sizing Chart

IF YOUR UNDERBUST MEASUREMENT IS BETWEEN 28-29"/71-75CM

Across Bust (inches) 33-34 34-35 35-36 36-37 37-38 38-39 39-40 40-41
Across Bust (cm) 83-86 86-89 89-91 91-94 94-97 97-99 99-102 102-104
UK Bra Size 32B 32C 32D 32DD 32E 32F 32G 32H

IF YOUR UNDERBUST MEASUREMENT IS BETWEEN 30-31"/76-80CM

Across Bust (inches) 35-36 36-37 37-38 38-39 39-40 40-41 41-42 42-43
Across Bust (cm) 89-91 91-94 94-97 97-99 99-102 102-104 104-107 107-109
UK Bra Size 34B 34C 34D 34DD 34E 34F 34G 34H

IF YOUR UNDERBUST MEASUREMENT IS BETWEEN 32-33"/81-85CM

Across Bust (inches) 37-38 38-39 39-40 40-41 41-42 42-43 43-44 44-45
Across Bust (cm) 94-97 97-99 99-102 102-104 104-107 107-109 109-112 112-114
UK Bra Size 36B 36C 36D 36DD 36E 36F 36G 36H

IF YOUR UNDERBUST MEASUREMENT IS BETWEEN 34-35"/86-90CM

Across Bust (inches) 39-40 40-41 41-42 42-43 43-44 44-45 45-46 46-47
Across Bust (cm) 99-102 102-104 104-107 107-109 109-112 112-114 114-117 117-119
UK Bra Size 38B 38C 38D 38DD 38E 38F 38G 38H

IF YOUR UNDERBUST MEASUREMENT IS BETWEEN 36-37"/91-95CM

Across Bust (inches) 41-42 42-43 43-44 44-45 45-46 46-47 47-48 48-49
Across Bust (cm) 104-107 107-109 109-112 112-114 114-117 117-119 119-122 122-124
UK Bra Size 40B 40C 40D 40DD 40E 40F 40G 40H

IF YOUR UNDERBUST MEASUREMENT IS BETWEEN 38-39"/96-100CM

Across Bust (inches) 43-44 44-45 45-46 46-47 47-48 48-49
Across Bust (cm) 109-112 112-114 114-117 117-119 119-122 122-124
UK Bra Size 42B 42C 42D 42DD 42E 42F

BABY & CHILDREN'S WEAR

Our complete collection is available online, so whether youre shopping for a friend or for your own little one, youll be able to find what youre looking for. We would recommend checking your childs measurements against our sizing guide as we may vary slightly from other brands.

  • Comfort - we stick to natural fibres (eg cotton or wool) wherever possible and test all fabrics for softness and suitability for delicate newborn and baby skin.

  • Practicality - we know how difficult it is to dress a wriggly little baby and have designed many innovative ways of making this often tricky task much easier - such as wrap over bodies, sleepsuits that open completely flat and wrap over knits.

  • Functionality - we aim to think as a parent & provide functional items, for example there is no toddler in the world who will not want to splash and even sit in a nice deep puddle. With this in mind we developed rainwear, which was totally waterproof but also breathable (so the child doesn't get hot and sweaty). Most rainwear is either shower proof and breathable or waterproof but made of non-breathable PVC. This is just one example out of hundreds of styles where we would not accept a compromise & sought the perfect solution even if, sometimes, it means the items are a little more expensive than less effective versions.

  • Style - dressing your baby or child should be a huge pleasure and we make sure that our designs not only incorporate all of the above practical elements, but are also totally adorable. Even functional clothing like our Polar Fleece all-in-ones or our swim nappies have a real 'ahhhh' factor!

Baby and Childrens Wear Sizing

Clothes Sizing chart

AGE
(size in catalogue)
EU SIZE HEIGHT
(up to)
WEIGHT
(up to)
LEG
(outside leg from waist to floor)
ARM
(over arm from side neck to wrist)
Extra tiny baby 50 50cm/19" 2.7kg/6lb 23cm/9" 16cm/6"
Tiny baby 52 52cm/20" 3.2kg/7lb 25cm/10" 18cm/7"
Newborn 56 56cm/22" 4.5kg/10lb 30cm/12" 22cm/8"
0-3mths 62 62cm/24" 5.8kg/13lb 33cm/13" 24cm/9"
3-6mths 68 68cm/27" 8kg/18lb 38cm/15" 27cm/11"
6-9mths
(Sleepsuits Only)
74 74cm/29" 9kg/20lb 40cm/15.5" 29cm/11.5"
9-12mths
(Sleepsuits Only)
74 78cm/30" 10kg/22lb 42cm/16" 31cm/12"
6-12mths 74 78cm/30" 10kg/22lb 42cm/16" 31cm/12"
12-18mths 86 84cm/33" 11.5kg/25lb 46cm/18" 34cm/13"
18-24mths 92 92cm/36" 13kg/29lb 50cm/20" 38cm/15"
2-3yrs 98 98cm/39" 16kg/35lb 54cm/21" 41cm/16"
3-4yrs 104 104cm/41" 18kg/40lb 58cm/23" 43cm/17"
4-5yrs 110 110cm/43" 20kg/45lb 62cm/24" 45cm/18"
5-6yrs 116 116cm/46" 23kg/51lb 66cm/26" 47cm/19"

Shoes Sizing chart

Shoes

Approx. Age 6-9 mths 9-12 mths 12-18 mths 18-24 mths 2 yrs 3 yrs 4 yrs 4 yrs 5 yrs 5 yrs 6 yrs
UK shoe size 3 4 5 6 7 7-8 8-8 9 10 11 12
EUR shoe size 20 21 22 23 24 25 26 27 28 29 30
US shoe size 4 5 6 7 8 9 9 10 11 11 13
Insole length (cm) 11.5 12.5 13.5 14 16 16.2 16.8 17 18 20 21
Insole length (inches) 4 5 5 5 6 6 6 6 7 7 8

Booties

Age 0-6 mths 6-12 mths 12-18 mths 18-24 mths
Insole length (cm) 10 12 13 15
Approx UK Shoe Size 1-2 3-4 5 6
Insole length (inches) 4 4 5 6

Socks, Hats & Swimwear Sizing chart

Hats

Age 0-3 mths 0-6 mths 3-6 mths 0-12 mths 6-12 mths 1-2 yrs 2-3 yrs 3-5 yrs 4-5 yrs 4-6 yrs
Hat inner circumference (cm) 44 46 48 49 50 52 53 54 55 55
Hat inner circumference (inches) 13 18 19 19 19 20 21 21 21 21

Sun Hats

Our Size 0-3 mths 3-6 mths 6-12 mths 1-2 yrs 2-3 yrs
Hat inner circumference (cm) 44 48 50 52 54
Hat inner circumference (inches) 13.7 18.8 19.6 20.4 21.2

Socks & Tights

Age 0-3 mths 3-6 mths 6-12 mths 1-2 yrs 2-3 yrs 2-4 yrs 4-5 yrs 4-6 yrs
UK shoe size 1 2 3-4 5-6 7-8 7-8 8-10 8-10
EUR shoe size 17 18 19-21 22-23 24-25 24-25 24-25 26-28
US shoe size 2 3 5 7 8-9 8-9 8-9 9-11

Swim Nappies

Our Size 0-3 mths 3-6 mths 6-12 mths 1-2 yrs 2-3 yrs
Baby weight (pounds) 10-13lbs 13-20lbs 20-25lbs 25-29lbs 29-35lbs
Baby weight (kg) 4.5-5.9kg 5.9-9kg 9-11.3kg 11.3-13.1kg 13.1-15.8kg

SLEEPING BAGS

  • A sleeping bag prevents your baby from pulling the covers over their head, sliding down under the blankets or kicking off the covers and getting cold.

  • You can cuddle your baby to sleep in their bag, then lay them in their cot without waking and your baby will feel safe and secure wherever they are sleeping.

  • Wherever your baby is sleeping they will feel safe and secure in the familiar comfort of their sleeping bag.

  • Use our multibuy offer and buy 2, so when one is in the wash your baby will still have a good night's sleep and feel comfortable and secure.

  • All our sleeping bags are made from 100% cotton.

Sizing chart

Sizing for Muslin, Travel, Sheet, Cosy, Jersey and Classic sleeping bags
0-6mths 6-18mths 18mths-4yrs
67cm long 87cm long 92-107cm long


Newborn Sleeping Bags
Newborn 0-3mths 3-6mths
50cm 56cm 62cm


3-in-1 Bags
0-6mths 6-18mths 18-3yrs 3yrs-5yrs
70cm long 90cm long 100cm long 110cm long

Which bag to use

We offer various sizes of sleeping bag depending on the age of your child and the type of bag:

  • Classic Cotton sleeping bag - Our classic sleeping bag, available in many different designs. Choose from either a lightweight 1.5 tog or a regular 2.5 tog.

  • Travel sleeping bag - Ideal for use in buggies and car seats due to the harness openings. Sleeves are removable for indoor use and warmer weather.

  • Cosy jersey sleeping bag - Ideal for use in winter or cooler climates. Detachable sleeves.

  • Sheet sleeping bag - Perfect for high summer or holidays to hot countries, soft cotton sheet allows air to circulate.

  • Muslin sleeping bag - Perfect or high summer of holidays to hot countries, keeps the baby cool and comfortable.

  • 3 - in - 1 sleeping bag - A 1.5 tog inner sleeping bag and a 1 tog outer sleeping bag, combined they make a regular weight sleeping bag or use them separately during summer.

GARMENT CARE & WASHING GUIDE

Washing

Care Symbol Care Instructions on Garment Explanation
DO NOT WASH Garment may not be safely laundered by any mechanical process
MACHINE WASH AT 30 Normal cycle. Maximum temperature should not exceed 30C.
MACHINE WASH AT 30 DELICATE SETTING Delicate cycle. Maximum temperature should not exceed 30C.
MACHINE WASH AT 30 USE WOOL SETTING Delicate / wool cycle. Maximum temperature should not exceed 30C.
MACHINE WASH AT 40 Normal cycle. Maximum temperature should not exceed 40C or 105F.
MACHINE WASH AT 40 DELICATE SETTING Delicate cycle. Maximum temperature should not exceed 40C.
MACHINE WASH AT 40 WOOL SETTING Delicate / wool cycle. Maximum temperature should not exceed 40C.
MACHINE WASH AT 60 Normal cycle. Maximum temperature should not exceed 60CC.
MACHINE WASH AT 60 DELICATE SETTING Delicate cycle. Maximum temperature should not exceed 60C.
HAND WASH Garment may be laundered through the use of water, detergent or soap and gentle hand manipulation

Bleaching

Care Symbol Care Instructions on Garment Explanation
DO NOT BLEACH No bleach product may be used. The garment is not colourfast or structurally able to withstand any bleach.
BLEACH WHEN NEEDED Any commercially available bleach product may be used in the laundering process.
NON CHLORINE BLEACH WHEN NEEDED Only a non-chlorine, colour safe bleach may be used in the laundering process. Chlorine bleach may not be used.

Drying

Care Symbol Care Instructions on Garment Explanation
DO NOT TUMBLE DRY A machine dryer may not be used.
TUMBLE DRY LOW HEAT Tumble dry on low temperature, max 60C.
TUMBLE DRY MEDIUM HEAT Tumble dry on normal temperature, max 80C.
DO NOT WRING Tumble dry on high temperature, max 100C.

Ironing

Care Symbol Care Instructions on Garment Explanation
DO NOT IRON Item may not be ironed.
IRON LOW HEAT Regular ironing, steam or dry may be performed at low setting 110C only.
IRON MEDIUM HEAT Regular ironing, steam or dry may be performed at medium setting 150C only.
IRON HIGH HEAT Regular ironing, steam or dry may be performed at high setting 200C only.

Professional Care

Care Symbol Care Instructions on Garment Explanation
DO NOT DRY CLEAN Garment may not be professionally dry cleaned.
DRYCLEANABLE Any dry clean solvent can used.
DRYCLEANABLE Any dry cleaning solvent, other than Trychloroethylene, can be used.
DRYCLEANABLE Normal professional dry cleaning in Trychloroethylene or Hydrocarbons only.
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