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Introducing JoJo Maman Bébé’s Autumn Winter 2017 camping collection!

August 2017


This brand new collection is more exciting than ever and is perfect for family adventures outdoors, from woodland wanders to cosy campfires. Little adventurers will love exploring the woodland themes and fun details in JoJo’s playful interactive tops.

Bestselling reversible hoodies have been updated with appliqués and prints of cute woodland characters including deer’s, foxes, racoons, badgers and a grizzly bear!

JoJo’s brand new range of interactive tops allow children to play with their clothes; discovering little animals in tents, opening the mouths on the big grizzly and a terrifying T-rex or finding a little mouse hidden in the pocket of a dress.

The brands traditional Fisherman’s Jacket has also had a major update this season, with a new foxy hood for day-to-day dress up. The cheery russet orange tone is guaranteed to brighten up dreary days and will keep little ones cosy and dry when attending forest school.

Available from www.jojomamanbebe.co.uk and in JoJo’s 74 boutiques across the UK & Ireland.

Prices range from £15-£39.


About JoJo

JoJo Maman Bébé was founded in 1993 by Laura Tenison MBE and has grown to become the UK’s leading mother and baby multi-channel boutique brand. We design and retail high quality, imaginative, practical clothing and products for pregnant women and families with young children.

JoJo was launched 23 years ago as a tiny kitchen-table business with the stock held in a shed belonging to Laura’s parents in Wales. The company has grown organically and now has over 74 stores as well as trade sales to 50 countries. Despite this phenomenal growth, JoJo continues to operate with small company values and places a huge emphasis on great quality, fantastic customer service, environmental sustainability and loyalty to all involved.


Contacts

For press samples or hi-res images please contact:
Alice Treharne, PR & Communications Manager
[email protected]
020 7622 6543 Ext 242


For interviews or further company information please contact:
Laura Tenison MBE, Founder & Managing Director:
[email protected]
020 7622 6543


JoJo Maman Bébé Press Office is at JoJo House,
Cloisters Business Centre, 8 Battersea Park Road,
London, SW8 4BG

www.jojomamanbebe.co.uk

For further information on our charity:
www.jojomamanbebe.co.uk/charity.php