Top Skill-Building Toys for Toddlers

Whether you have a little one’s birthday coming up, getting organised early for Christmas or just feel like spoiling someone, you’ll find the perfect toy to suit every personality at JoJo. We’ve picked some of our favourite skill-building toys and games that make learning fun. SHOP TOYS FOR BUDDING BAKERS Every little star baker needs […]

Recycle Week: 10 of our favourite recycled kids’ outerwear styles

It’s Recycle Week, an annual celebration of recycling across the UK. To help tackle the climate crisis, we can all make small daily changes, and recycling more of our waste is one of the easiest things we can do. You can go one step further and choose products made from recycled plastics; our collection of […]

Everything You Need to Know About Caring for Your Toddler’s Feet

Our exciting collaboration with Start-Rite shoes is now available, and we hope you love the styles as much as we do. The collection features much-loved JoJo designs on Start-Rite’s bestselling baby and toddler shoes, specially designed to support growing feet and promote the development of healthy feet. Getting fitted for Start-Rite shoes is a great […]

New Season Styles for Dog Lovers

Is your little one barking mad for dogs? Then this season’s collection has you covered. Discover brand new prints, brilliant appliques and friendly characters that are bound to delight. 2-PIECE INDIGO FIRE DOG PRINT BABY DUNGAREES SET Dog lovers will be pleased to know we’ve introduced a whole host of pooch prints to this season’s […]