This AW19, our collection is fascinated with floral patterns, geometric prints, animal designs and, of course, classic stripes. Maternity and nursing dresses from JoJo are the ultimate versatile piece - many are easy to dress up or down with a few accessories and switch of shoes and some feature handy hidden slits to make breastfeeding easy should you choose to nurse your child. So, which print suits your personality best? Take a look at some of our favourite dresses from the new season and find out what your choice says about you!
Spring and summer may soon become distant memories, but that doesn't mean your wardrobe can't remain in full bloom! If you're drawn to pretty or bold floral patterns, you're not afraid to accentuate your good looks and appreciate the natural beauty that surrounds you every day. Choosing this print doesn't necessarily mean you're ultra-feminine or dainty but, we know you'll be partial to a flowing gown and pink lippy too!
You're an en vogue lady who loves to keep up with the latest trends. Spot print isn't going anywhere anytime soon, so you're practical too - investing in pieces you know you can wear season after season. You're confident, bubbly and like to make a statement through your fashion choices, whether it be with subtle specks or big, bold dots.
Gone are the days when you'd worry about how much you were channeling Kat Slater in your latest leopard print get up. Animal print has always been on-trend, but now it exudes strength and sleekness like never before. If this is your print of choice, whether it's a snakeskin skirt, satin leopard shirt or striking zebra dress, you're always ready for whatever the day may bring and will, without a doubt, face it with fierceness.
Geo prints come in so many different shapes and designs, so you love to have your options open. These shapes are also symbolic of your strive for balance and order, with their clean, sharp lines and repetitive nature. Our geo pieces are often bright and colourful, so if these are drawing you in, you likely have a bold and vibrant personality too.
5. No print
You may not have been the first in line to purchase that Zara dress pre-pregnancy and you don't intend on switching up your shopping habits now you're building your maternity wardrobe. You like simplicity and a few 'core' items in your capsule wardrobe that you can easily create multiple outfits out of. That's not to say you aren't daring - you still enjoy the boldness of a red dress and killer heels!