How To Pick Baby Shower Gifts Parents Will Love

From tiny socks to the sweetest first outfits, a baby shower is the perfect excuse to celebrate and spoil new parents-to-be before baby arrives. Whether you're planning a cosy get-together or going all out with the celebrations, we’ve pulled together a thoughtful gift guide to give you the right gifting inspo now (and all the bragging rights later).

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Pick your parent type

When choosing a gift that says “I know you", imagining what kind of parents they’ll be is part of the fun. We’ve curated a list of parent types to choose from below:

Parenting Personalities Carousel

The always-organised one

How do they manage it? This parent somehow manages to conjure up a secret stash of essentials whenever they need it. Nappies? Packed. Extra multipacks and muslins? Of course. Snack pots for every possible mood? Naturally! Nothing catches them off guard… and if it does, there's a backup for that too.

The colourful one

Colouring outside the lines, this parent is a rainbow-born rule-breaker who always opts for brighter, bolder parenting. From colourful toys to clashing shades for outfit changes (if only they had time!), they'll be attracting colours and compliments wherever they go.

The beige one

Comfort is found in the calm - and this parent takes their nursery aesthetic very seriously. Neutrals, oatmeals, soft creams and a touch of taupe form the foundation to their little world, where baby can rest, relax and escape from the busy norm.

The cosy one

Snuggled up in their nesting era. This parent knows the importance of soft layers, snuggly comforts and the wonders of a good nap. From cosy cuddles wrapped up in towels after bathtime to cocooned cradles in baby blankets - nothing quite beats a lazy duvet day in their books.

The travelling one

One step ahead when it comes to pram walks, long car journeys and travel abroad, this parent is on the lookout for the latest pram toys, clever accessories and a good travel changing mat. They most likely have baby's first holiday planned too, so they're probably already searching for the cutest baby swimwear or outerwear essentials.

The useful gifts

Most suited for...The travelling and the always-organised parents (but also, everyone!)

Any parent who's been there already knows that when it comes to the useful vs cute gifts debate, practicality always wins. For first-time gifters stuck on what to get, choose items the new parents will tell you was an "absolute lifesaver". Helping them stay stocked up with muslins, multipack sleepsuits and storage bags help to keep things organised. And gifting shouldn't stop at the newborn stage. When it's time to stock up on bigger sizes for baby, a giftcard not only gives the gift of choice - they'll be able to use it when they need, at their pace.

Coats & Pramsuits

Changing Bags

Muslins

Baby Grows & Sleepsuits

Bibs

Changing Mats

The aww-inspiring gifts

Most suited for... The cosy, colourful and beige parents

If you love a choir of 'awws' while your gift is being unwrapped, then these picks are for you. Our baby girl dresses and baby boy outfits are stitched with quality details new parents will love - and a matching sleepsuit and baby hat set will make the perfect going home outfit. Just add a pair of soft baby socks or baby shoes and you'll have everyone fawning over just how tiny they are.

Baby Dungarees

Sets & Outfits

Dress Sets

Baby Accessories

Baby Cardigans

The themed gifts

Most suited for... The beige and colourful parents

The keepsake gifts

Most suited for... The cosy parent (and those who love to celebrate milestones)

Finding out baby’s nursery theme is a genius gifting hack - and here at JoJo, we've got plenty of characters that will tie in beautifully with their matching nursery décor. From bear cub sleepsuits and sleeping bags to safari-themed soft toys, baby bibs and more, we've got all you need to make things a little more personal by creating the perfect gift set or bundle.

Top tip

If you're crafting a nappy cake; muslins, baby towels and blankets are great for building the base, then you can add tiny accessories on top such as socks, comforters and soft toys as the cake topper. Planning the shower? We have lots more info in our How to Plan a Baby Shower Guide.

If you're a heartfelt gifter, you probably can't help but get a little sentimental with gift giving, especially if the parents are family or friends you've known for years. Keepsake boxes will be filled, diaries will be kept up-to-date and every moment and milestone is never too small to document. Special gifts from our 'Born in' range, photo albums and personalised baby gifts are the presents that will be handed down and treasured for years to come.